Introduction to communication strategy for NGO fundraising
This May we collaborated again with Markel Mendez from The Key Communications this time to talk specifically about communication strategy for NGO fundraising.
Across 2 meetings we will focus on the key elements of communication for fundraising for NGOs:
- Coherence: Alignment of institutional identity and communications.
- Strategic design: Who is the donor? + The donor journey and the value proposition.
- Strategies for RRFF: Introduction to the process of creating a RRFF campaign.
Join us for this workshop on July 20 and 22, 2022, 3pm to 4:30pm.